THE LEADER IN LED DISPLAYS FOR THE OOH SECTOR

On the out-of-home advertising market, many key names from the advertising world have selected the expertise and know-how of Prismaflex to deploy their digital displays in and around towns and cities, ranking the Group with its world leading LED module production plants (SMD in China, THD in the USA) together with its European and South African assembly and integration plants among the world’s best LED products.

As the only French company to have its own production units for the LED modules (Shenzhen – China for the SMD modules, Boulder – USA for the THD modules), Prismaflex has rapidly made a name for itself in the global OOH advertising market. We design, manufacture and integrate the LED screens into our innovative displays, making Prismaflex a preferred partner for professionals of the advertising world and the mass retail sector. We also provide high-end and creative technical advice and support for all new digital projects.

“Everything digital has rewritten indoor and outdoor communication codes. Expectations have evolved and digitalisation has become inseparable from both OOH advertising and the retail sector. Let’s invent and imagine communication trends for tomorrow together!”

Pierre-Henry Bassouls, Founder – CEO

SOME KEY DATES

1993 : Development of the monochrome lit Prismatronic LED billboard

1995 : 3-colour Prismatronic launch

2007 : Creation of the Prismatronic LED display 1st generation

2013-2014 : Prismatronic LED displays count for 10% of the Group’s total sales

2015 : Inauguration of PrismatronicChina in Shenzhen

2017 : Innovation continues with the development of the Sealed module and C14 lines

2018 : Acquisition of Anthem Displays in USA and opening of our automated production plant in PrismatronicChina

2019 : Increased LED range with SOFIA signs for “smart” cities.